'2025 Suwon ITS Asia-Pacific General Assembly' D-100 Days…Suwon City Rolls Up Sleeves for Promotion

[Suwon Ilbo=Reporter Jung Jun-sung] As the '2025 Suwon ITS Asia-Pacific General Assembly' approaches with 100 days remaining, Suwon Special City has unveiled its official poster and intensified promotion efforts.

Co-hosted by the Ministry of Land, Infrastructure and Transport and Suwon City, the '2025 Suwon ITS Asia-Pacific General Assembly' will be held from May 28-30 at the Suwon Convention Center and throughout Suwon City. The event will feature high-level ministerial meetings, academic sessions, exhibitions and business consultation meetings, technology tours and demonstrations, citizen participation programs, and official and social events. Approximately 10,000 participants from more than 20 countries are expected to attend.

The official poster, aligned with the theme 'Hyper-Connected Cities by ITS,' visualizes a hyper-connected city where networks originating from 'Paldal Gate,' a well-connected hub, expand beyond the city to the global scale. The poster employs purple and blue on a white background to convey the connectivity of advanced technology.

ITS (Intelligent Transport Systems) is an intelligent transportation system that enhances safety and convenience by applying advanced information and communications technology to transportation modes and facilities.

Over the remaining 100 days, the city will implement phased promotional activities according to plan. In February, the focus will be on raising awareness of the Asia-Pacific General Assembly among citizens through online channels such as SNS and websites, utilizing poster imagery.

From March, promotional spot videos produced for offline media will be aired through media outlets of various Suwon City institutions and departments. Posters will be displayed at bus stop information boards, and advertisements will be wrapped on intercity buses, expanding promotional activities offline.

May will be an intensive promotion period. In addition to online and offline promotion, outdoor promotional activities will be launched. A press conference will be held, and a media room will be operated during the assembly period (May 28-30) to support news coverage.

A city official stated, "We are preparing diverse participation programs so that citizens can easily access and enjoy ITS at the 2025 Suwon ITS Asia-Pacific General Assembly," and added, "We will make full efforts in promotional activities over the 100 days so that many citizens visit this international event being held in Suwon."